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SMART - Part 1
Bev Clement - www.silkroadconsultants.co.uk
Specific
This is the foundation of your plan. You will need to have a
good foundation for your business plan. Without it, your whole
business could tumble and fall. You might want have a plan to
stop working in a job. But a specific plan would say you want
to quit that job in 1 year’s time. Then you have something to
aim for. Or you might say you want to earn money online. But a
specific plan says you want to earn $100 per day and you want
to reach that goal within 3 months.
Measurable
Here you need to have set a time scale to your specific plan.
Remember that if you don’t reach the goal within the time
scale, you can move the time scale or change the goal. Don’t
quit just because in 3 months you are only earning $90 a day
and not the $100 a day. Quit and you will never see the goal
achieved.
Actionable
Action is always needed to see a goal fulfilled. It doesn’t
matter what the goal is, unless you plan and take action it
will never, ever happen. All our goals are different, and you
shouldn’t be concerned about having a goal which is less than
someone else’s goal. The best thing about this type of business
planning is you will keep making goals. You might say this week
I want to earn $100 and to do that I am going to do xxxxxx.
When that is achieved then you can rewrite the goal and also
the action needed.
Realistic
Being realistic is something a lot of IMer miss. I have seen
many people saying that they haven’t earned any money online.
Some will say they need to get money, yesterday. And they
suddenly have a goal to raise $100 in a short time. If they are
unable to raise any money then, this target isn’t a good goal.
They might be able to do it, but it is better to be realistic
when it comes to setting your goals. Don't be like them, be
realistic as you build your business plan.
Timed
This will be excellent training for you. You need to set a time
for seeing your goals achieved. As a writer I have to manage my
time and give client’s deadlines. I have to know what I can
achieve in the weeks ahead of me. Again this is something you
will learn as you go along. You might think you can write 40
articles in a day. But then you realize that each article takes
30 mins to write. That means you need to spend 20 hours writing
these articles. 4 hours left for eating and
sleeping.
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