Your Business Roadmap - SMART

SMART - Part 2

Bev Clement - www.silkroadconsultants.co.uk

Ask yourself these questions.

What turnover and profit do you want to achieve and by what date?
If you want to be the top in your niche by what date would you like to see that achieved? This needs to be included in both the long term and short term plan.
How much do you want to increase your products and services by? What date would you like to see this happen? If you are creating your own products then be realistic, it might not be possible (unless you outsource) to write 100 ebooks each month.
What increase in traffic to your website do you want to see and by what date?
How will your marketing have to increase to see this realized?

If you want to have a business which is geared towards selling to Internet Marketers then you will need to do some thorough research into that niche.

What motivates them to buy?
What are the trends in Internet Marketing?
Who are your competitors?
Why would these people buy from you especially if you are new?
What are you offering that is different from the many thousands of Internet Marketers around?

Try and ask as many questions as you research and then you will need to analyze what you have discovered. There is little point in spending valuable hours researching if you are not in a position to use that information. A good way to analyze your research is using the SWOT method.